DIRECTOR OF INTERNATIONAL HOTEL CHAINS

A HOSPITALITY PROFESSION

PRESENTATION

With a growth of 1.6% over the last 12 years, the international hotel sector needs a manager who can manage one or more hotels. A job of this magnitude requires maturity and leadership from managers.

WHAT IS A DIRECTOR OF AN INTERNATIONAL HOTEL CHAINS

Appointed director, manager, responsible or manager, a hotel chain manager preserves the sustainability of his establishments. Alone or with colleagues, he ensures different crucial roles for the good of the organization.

Organized around 4 axes (management, commercial, communication and management), the job of director of international hotel chains is a serious profession that requires a great capacity for adaptation, to be able to effectively control and support each hotel.

With an extensive list of objectives to check off, the manager must have a solid background of experience. If he accesses such a valuable position, it is because he has undoubtedly proven himself internally. Having an innovative vision of management and management with regard to hotel complexes will allow him to stand out from the competition.

WHAT ARE THE DIRECTOR OF INTERNATIONAL HOTEL CHAIN‘S TASKS

Able to ensure the smooth running and profitability of his hotel chain, the director knows how to lead, organize and coordinate his employees. A true conductor, he supervises and administers all the parameters surrounding the residences (staff, finance, reception, equipment and customers).

As manager of several establishments, he is able to establish a relationship of mutual assistance with each building of the franchise. In permanent contact with the head office, he regularly evaluates and analyzes the sector, in order not to fall behind the competition. Close to his employees, the director is also responsible for human resources: by taking care of recruitment, but also training, by planning the employee schedule and finally by establishing employment contracts.

To summarize, here is a sample of the missions that a hotel chain manager must take on:

  • Market and competition analysis
  • Business development
  • Increase the market share of the chain’s establishments
  • Supervise the work of its department heads
  • Recruitment and training of staff
  • Define the layout of the rooms
  • Develop its hotels
  • Implement a pricing policy
  • Collaborate with tourist offices
  • Edit and validate documents
  • Human resources management
  • Staff supervision (receptionist, cook, sommelier, baggage handler, head waiter, bartender, etc.)
  • Maintain customer relations
  • With irregular hours, the hotel manager occasionally works evenings, weekends and public holidays. A major player in the various hotel chains, the manager personally oversees the activities of the hotels or delegates certain missions so as not to be overloaded. To be prepared for any eventuality, the manager must be available and attentive.

WHAT QUALITIES AND SKILLS DO YOU NEED TO BECOME A DIRECTOR OF INTERNATIONAL HOTEL CHAIN‘S TASKS

It is appropriate for a good director of international hotel chains to demonstrate a myriad of professional qualities and great personal skills:

  • Maturity and determination: To fully perform in his job, the director must demonstrate pedagogy and diplomacy. Inevitably, good interpersonal skills are added to this. Having a team spirit is also essential for a position that requires professionally managing a group.
  • A persevering polyglot: with sharp interpersonal and commercial skills, he masters a good number of foreign languages ​​in order to communicate easily. Rigor, autonomy and dynamism are three important skills for such a decisive position.
  • A unifying team leader: knowing how to motivate his troops, take a step back and react quickly are an ideal triad of skills to unite a team. Finally, having increased knowledge of law, economics and management would legitimize the “rank” of director.

WHAT ARE THE SALARY AND PROSPECTS FOR A DIRECTOR OF INTERNATIONAL HOTEL CHAIN‘S TASKS?

Monthly, a beginner manager receives around 2600 euros and 3600 euros gross. This substantial salary is subject to the standings, reputation and stature of the establishments. This remuneration is therefore variable.

If the manager does valuable work in his hotel management, he can still evolve, to the point of taking charge of other hotels or becoming an even more important member of the hotel franchise.

HOW DO YOU BECOME A DIRECTOR OF INTERNATIONAL HOTEL CHAIN?

With a baccalaureate (general, technological or professional baccalaureate) in hand, the student will be able to at least move towards a Bac+2 with a BTS Hospitality-Catering for example. This Higher Technician Certificate earns 120 ECTS credits (60 per year). Another type of training accessible after the baccalaureate: a Professional Hospitality and Tourism license. It grants 160 ECTS credits (60 per year).

Similar to this three-year course, bachelors are also three-year courses that are carried out in a private school. Among the higher education establishments, we find the CMH Academy, an institute specializing in hospitality, tourism, luxury, communication and events. Hosting training courses from bac+1 to bac+5, the school is able to issue two RNCP professional titles recognized by the state and on a European and international scale.

Here are the different diploma courses provided by the CMH Academy:

The Grande École Program (in 5 years)
The Bachelor’s degree (in 3 years)
A Master’s & MBA (in 2 years)
Initially or in work-study (apprenticeship or professionalization contract), holders of the baccalaureate will mainly follow training in communication and hotel management.

This higher education hotel school located in the 9th arrondissement of the capital offers courses with an alternating professional rhythm that trains for the hotel industry. Finally, to best optimize the learning of its students, the CMH Academy has also set up professional projects or missions, internships in companies and coaching-management sessions, to establish a concrete career plan. The latter should therefore be able to facilitate the professional integration of young graduates in the hotel industry.

WHERE ARE THEY TODAY?

Jerome Ayala
EB & MBA

“I’m currently on a professional assignment as part of my thesis on ‘The evolution of sales and new technologies’”

Elise Lu
EB & MBA 2

“After various experiences in the luxury sector, notably in the Parisian hotel business, I decided to take off for Club Méditerranée”